Privacy policy
Privacy Policy
Last updated: June 30, 2026
This online store and the associated website, together with all related content, features, tools, products, and services (collectively, the "Services"), are owned and operated by Dr. Alendar. The Services are provided through the Shopify platform, which enables the technical operation of the online store.
This Privacy Policy explains how we collect, use, store, and disclose your personal data when you use our Services, including when you visit our website, make a purchase, create an account, or otherwise communicate with us.
In the event of any inconsistency between the Terms and Conditions and this Privacy Policy, the provisions of this Privacy Policy shall prevail with respect to the processing of personal data.
By using this website and our Services, you acknowledge that you have read this Privacy Policy and understand how your personal data is collected and processed.
PERSONAL DATA WE COLLECT
"Personal data" means any information that can directly or indirectly identify you.
Depending on how you use our Services, we may collect the following categories of personal data:
- Contact information (full name, address, shipping and billing address, telephone number, email address)
- Financial information (payment card details, payment method, transaction confirmations, etc.)
- Account information (username, password, security settings)
- Purchase and transaction information (products viewed, shopping cart items, orders, returns, and cancellations)
- Communications with us (customer support inquiries and other correspondence)
- Technical information (IP address, device information, browser, network connection)
- Website usage information (how you use the website, navigation, and interactions with content)
SOURCES OF PERSONAL DATA
We may collect personal data:
- Directly from you (when you register, make a purchase, or contact us)
- Automatically through your use of the website (cookies and similar technologies)
- From our technical and business partners
- From third parties providing services on our behalf
PURPOSES OF PROCESSING PERSONAL DATA
We use your personal data for the following purposes:
1. Providing and Improving Our Services
Processing orders, payments, deliveries, managing customer accounts, and personalizing our products, services, and user experience.
2. Marketing and Advertising
Sending promotional communications via email, SMS, or other channels, and displaying personalized advertisements based on your activity.
3. Security and Fraud Prevention
Protecting our systems and detecting and preventing fraud, unauthorized activities, and misuse.
4. Customer Communication
Responding to inquiries, providing customer support, and maintaining our business relationship with you.
5. Legal Compliance
Complying with applicable laws, court orders, and requests from competent authorities.
MEDICAL SERVICES AND APPOINTMENT BOOKINGS
In addition to our online store, we offer dermatology consultations and related medical services.
When booking an appointment through our website, we may collect basic information (such as your name, contact details, and preferred appointment time) solely for the purpose of scheduling and managing appointments.
Appointments may be booked through third-party systems (such as Google Appointment Scheduling), in which case your data will also be processed in accordance with the respective provider's Privacy Policy.
We recommend that you do not submit sensitive medical information, medical records, or photographs through our contact forms unless we specifically request them.
SHARING OF PERSONAL DATA
We may share your personal data with:
- Shopify and other technical service providers (payment processors, hosting providers, delivery services, analytics providers)
- Marketing partners for advertising purposes
- Third parties where necessary to provide our Services (such as shipping providers)
- Affiliated companies within the same corporate group
- Competent public authorities where required by law
OUR RELATIONSHIP WITH SHOPIFY
Our Services are technically supported by Shopify, which also processes certain personal data necessary for operating and improving the platform.
Your personal data may be transferred to and processed outside your country of residence, including in third countries.
Shopify may process certain data in accordance with its own Privacy Policy.
ANALYTICS AND ADVERTISING
We use tools such as Google Analytics and Meta Pixel to better understand user behavior and optimize our advertising activities.
These tools may collect technical information such as your IP address, device type, pages you visit, and interactions with website content.
Where required by applicable law, these technologies are activated only after you provide your consent through our cookie banner.
COOKIES
Our website uses cookies and similar technologies to improve functionality, analytics, and marketing.
You may change or withdraw your consent at any time through the cookie settings available on our website.
DATA SECURITY AND RETENTION
Although we implement reasonable technical and organizational security measures to protect your personal data, we cannot guarantee absolute security.
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, or resolve disputes.
YOUR RIGHTS
Subject to applicable law, you may have the right to:
- Request access to your personal data
- Request correction of inaccurate personal data
- Request deletion of your personal data
- Restrict or object to processing
- Request data portability
To exercise your rights, please contact us using the email address provided below.
COMPLAINTS
If you believe that your personal data has not been processed in accordance with applicable law, you have the right to lodge a complaint with the relevant data protection authority.
INTERNATIONAL DATA TRANSFERS
Your personal data may be processed outside your country of residence, including in countries that may not provide the same level of data protection.
Where applicable, such transfers are protected through Standard Contractual Clauses or other legally recognized safeguards.
CHANGES TO THIS PRIVACY POLICY
We reserve the right to amend this Privacy Policy at any time.
Any updates will be published on this page together with the revised "Last updated" date.
CONTACT
If you have any questions regarding this Privacy Policy or wish to exercise your rights, please contact us:
Email: info@dralendar.com